The female figures that adorn the 39/22 range of single varietal olive oils were chosen in order to emphasize the timelessness of each traditional Greek olive variety that has been part of this land for thousands of years. The design of each figure derives from ancient Cycladic, Archaic and Minoan female statuaries. In each of these cultures and periods, the image of the woman was used to signify the “Great Mother”, a symbol of fertility, rebirth and the continuation of life. Concepts identified with the sustainability of the Greek land. The wooden lids of the tin containers were chosen as a direct reference to the origin of the product, the tree.